Loading Downloads
17Episodes
Category: Business:Marketing

Presenting an insight-driven digital marketing podcast to up your skills. Join us as we delve into the success stories of marketing leaders who made it big in the field of Digital Growth, SEO, Content Marketing, Business Development, Analytics, Research, Paid Ads, Social media marketing, lead generation and many more.

Join host, Kaushal Thakkar (Founder - Infidigit) as he interviews marketing leaders and uncovers the tried and tested strategies that have played a pivotal role in the growth of a business/brand.
Discover how marketing leaders embrace the ever-evolving digital marketing channels to achieve their business goals or overcome challenges.

Explore new strategies and combine them with your own learnings to create a growth story for yourself.
Drop us an email on growthgenius@infidigit.com if you have a growth story to share with the world.

Creating Digital Growth for FMCG brands - Juhi Singh | Ep. #15

November 10, 2020

In episode #15, Juhi Singh, the Digital Evangelist and Transformation Strategist at Marico Limited talks about creating digital growth for FMCG brands. 

 

About the Growth Genius:

 

Juhi is a 2020 Economic Times Women Leader awardee who is known for driving strategic cross-functional digital transformation initiatives with leadership teams. She has also enabled digital capability building through digital quotient (index comparison of ~80 brands & 80+ digital KPIs), CAMPS (focused Ecom framework to drive sales & growth), Mavericks (a cross-functional digital champions program to drive themes of utmost importance and help people get trained through experimentation & A/B testing). She is also empowering millennials & GenZ by targeting digitally innovative brands to strategize and execute digital campaigns effectively for maximum returns.

 

From answering questions about digital challenges to measuring the success of digital campaigns at FMCG companies, Juhi opens up about creating digital growth. So let’s join her and our Host - Founder and Managing Director of Infidigit, Kaushal Thakkar.

 

Genius, Juhi Singh

https://www.linkedin.com/in/juhisingh/

 

Host, Kaushal Thakkar

https://www.linkedin.com/in/kaushalthakkar/